What is Personal Selling In Marketing? Process, Benefits, Types, Importance

Personal selling in marketing is defined as the one-on-one interaction or communication between the buyer and seller in which the seller (salesman) uses his interpersonal skill to affect the transaction. In simpler terms… Personal selling is a promotional tool that is prominent in the marketing of product, services, ideas etc. And: It involves the face … Continue reading What is Personal Selling In Marketing? Process, Benefits, Types, Importance